Executive Services

The average lifespan of a senior sales leader in High-Tech is 2 years. Organizations recognize the critical role the sales and marketing leader plays, but aren’t particularly good at matching their needs to the executive. Xactlyit can help you by…

Providing experience and insight to augment and guide your existing team through the rough waters
Filling the leadership void on an immediate basis while you conduct your search for the right candidate
Implementing an organization and a set of best practices that allows you to assess the value of the senior sales and marketing function, and create a blueprint for the function, on a short-term basis before you commit to an FTE

Problem

Growth companies periodically run into “execution challenges” when implementing their strategic plan and are in need of very experienced and versatile personnel to help lead and navigate through key aspects of their business operation. Pain areas can range from helping redefine the company’s go-to-market plan to elevating weak functional operations to be much more effective. To meet this challenge, you may need a hands-on senior executive who can join your team and quickly fill a multi-faceted operational role (i.e. VP Sales, Marketing or Business Development), achieving short term objectives while simultaneously leading a transformation effort to address the more systemic challenges.

Solution

At Xactlyit, we have a solution for you. With our strong backgrounds as Sales, Marketing, and Business Development leaders with a variety of technology companies, we can immediately step in to fill a functional leadership role (part-time or full-time) (short or long-term) and address a need to transform or more effectively execute a company’s go-to-market strategy, without you having to commit to a full-time executive leader. In many cases, part of the objective for the engagement is to not only help define what needs to change and how to do it, but also what executive profile is required to be the longer term ongoing leader for that next stage of growth.

Versatility

Our hands-on versatility is a key success factor enabling us to implement programs across all functional groups, as well as drive the details of any initiative if it be crafting the value proposition, market messaging or project implementation plan. Our differentiator is that we can lead the big picture effort at the same time as we delve into the details to validate the process of getting there.

Credentials

Rich Harrrison, leads the Xactlyit Executive Service practice, and has functioned as VP Marketing, VP Sales, and COO for a number of technology firms including Motorola, Netcom, Adlex (purchased by Compuware), CA Technologies, and SMTP.com. He has over 25 years experience with both startup and F500 technology companies with an in-depth understanding of the sales and marketing functions. He brings a proven ability to keep pace with a variety of technologies including social media, mobile apps, cloud, application performance monitoring, network technologies, and systems management. In addition to Rich’s personal expertise, he can also bring the full resources of the Xactlyit team to bear in support of any engagement.

Examples of Engagements

The Executive Service business practice has helped companies solve a range of problems, including these:

Assumed control of the worldwide sales organization for an emerging cloud-based email service provider company, driving 3X growth while the company principals pursued an IPO.
Worked with a European based software company, operating in the social media space, leading and providing support for launch of their mobile app in the U.S.
Analyzed the market opportunity and developed the 5-year business plan for a $30M technology organization providing communications systems for public safety organizations.

Rich Harrison
Business Practice Lead
Executive Services

richard@xactlyit.com
(508) 561-9607